Welcome to the workshop – Profile the Market
This workshop describes the skills and knowledge required to profile the market, including researching market conditions, identifying target groups, analysing trends, and interpreting relevant information to support business and marketing decisions.
This workshop applies to individuals working in business, marketing, sales, and management roles involved in market research, planning, and strategic decision-making.
Workshop outcomes:
- Segment market
- Identify target market
- Profile target audience
- Develop positioning strategy
Course Content
Profile the market
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1 Workshop Quiz
Profile the market – final quiz
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